The Challenge
Our creative expertise was put to the test for the Galaxy S9 launch. We were asked to increase brand awareness and highlight the unique product attributes such as the low light photography features on Samsung’s newest smartphone.
What we did
Designed an event that lit up the London sky
- The event featured laser lights that projected across the London skyline at night
- London landmarks were lit up with projections
- Brand ambassadors were on hand to demonstrate the product features.
The results
The event created a spectacle that was covered by national press
Over 22 million impressions across social media.
Client Testimony
“Crowd are a preferred supplier due to their excellent group capabilities in large print formats and the quality of their work and installation. No job is too big for them and they are a great bunch of talented people to work with and get the job done.”